3 weeks to 1 hour: How AI accelerates persona building
Create high-quality personas in minutes, without the grunt work.
Creating user personas is as easy as pie with AI.
Meet Maya, a senior product manager at a major bank.
Personas are her superpower.
With a keen eye for detail, Maya crafts personas that capture the essence of target users.
But with 5 different products to manage, she lacks the time to produce quality personas. Spending 20 hours over 3 weeks on a single persona is unsustainable.
Maya's secret weapon is her AI-powered PM Playbook.
Here’s her new workflow,
Look up the “Create B2C Persona” prompt in her playbook
Input basic user research and product details (items in red)
Copy prompt into ChatGPT
Review and refine the generated personas
AI boosts Maya’s productivity by 10x.
The benefits are clear,
19 “hands on keyboard” hours saved (20 hrs → 1 hr).
Velocity improved from 3 weeks to 1 hour.
Well-crafted, memorable personas that resonate
The offshore engineering team understands users better with realistic personas
You too can easily create high-quality personas just like Maya.
Here’s how…
Enter your <user research details> in the input section (see prompt below)
Copy the persona prompt into ChatGPT
Let the AI work its magic
That's it! ChatGPT will automatically generate a detailed, personalized persona.
Here is what it will generate:
See the full response in chat.
Prompt: Create B2C persona.
Role:
You are the most experienced person when it comes to building great products. Act like an expert in creating personas. When you respond, your tone is warm, friendly, smart, and direct to the point.
Input:
Target Persona: <Insert what you know about the persona from your primary research>
Target Market: <Description of market>
Persona Goals: <Main goal or objective>
Persona Problem: <What user problem are we trying to solve>
Products Role: <How will our product / experience help solve the user’s problem>
Instructions:
Generate a persona description based on the information provided above.
For your response, please use the following format:
Persona Name: [Full Name, please keep the name professional]
Demographic Information:
Age: [Age]
Gender: [Gender]
Married: [choose between yes and no]
Income: [Income]
Quote: [Describe the persona's feeling or state of mind, in 20 words or less.]
Background: [Briefly describe the persona’s background in 60 words or less]
Goals and Objective: [Outline the primary goals and objectives your persona aims to achieve. Respond in 60 words or less]
Attitude and Behavior: [Describe the persona's attitude, behavior, and motivation associated with the goal. List up to 5 mini-paragraph detailed bullet points.]
Key Challenges: [Describe the persona's key challenges when they are trying to achieve their goals. List up to 8 mini-paragraph detailed bullet points.]
Buying Concerns: [List any concerns or objections your persona might have when considering buying or using your software solution. List up to 8 mini-paragraph detailed bullet points.]
Current Approach: [Describe at a high level their work environment. List up to 10 detailed bullets about how they try to meet the stated goal today.]
With AI, you can now effortlessly create quality personas in a fraction of the time.
Happy Building!!
Whenever you are ready, here are 2 ways that I can help you:
#1. 10X PM Productivity With AI (public):
An intense 4-week bootcamp, where PMs learn how to leverage AI to save time, deliver top-notch work, and improve productivity.
At the end of the bootcamp, PMs will be able to:
Automate 30+ essential tasks - writing requirements, crafting metrics, synthesizing user research, brainstorming new features, and lots more!
Craft precise prompts that generate top-tier PM artifacts.
Build and train personal PM co-pilots - no coding required
Bootcamp consists of 4 interactive live sessions, 22 lessons, 10 exercises, expert guidance, and essential materials (playbooks, frameworks, tools guide, etc.).
#2. 10X PM Productivity With AI (private):
Private version of the above bootcamp.
With 2 key differences. First, focused on improving individual and team productivity. And second, 100% customized to your product and organization.
Private bootcamp includes
Customized interactive sessions, lessons, exercises, and essential materials
Hands-on labs and hackathons
Team or individual coaching
Executive playbacks - where teams share their automation and co-pilots
The private sessions are designed especially for product teams that truly want to improve productivity, level up the way they build products, and accelerate the product development process.