What if the first two years of your product career no longer exist?
Remember your early days. Entry level work - rewriting PRDs, updating Jira tickets, building status decks - was grunt work, yes. But it was also foundational.
Now, AI can handle it faster, better, and at scale. For example:
ChatGPT and Claude can write product requirements with more speed and structure than most junior PMs.
NotebookLM, Deep Research, and Perplexity generate market insights in minutes.
Agents and GPTs handle release notes, ticket updates, and status reports automatically.
So does this mean the entry-level PM job is disappearing?
No. Not the headcount. Just the job description.
And it’s happening faster than most junior PMs or their organizations can keep up with.
Here's what I am seeing on the ground, and how to get ahead of it.
The Role of Junior PMs Is About to Fundamentally Shift - Fast.
Within three years, 64% of product leaders expect entry-level roles to shift from "creation" to "review."
That means fewer hours spent drafting PRDs - and more time spent interpreting AI outputs, challenging assumptions, and refining product strategy.
In other words: junior PMs are no longer your production line. They're becoming your first line of strategic judgment.
Which means:
For early-career PMs, it requires a redefinition of how you create value.
For CPOs, this shift demands a redesign of how you structure early career paths.
Let’s break down what both groups need to do next.
Junior PMs: Here's How to Win
Let’s be real: you're not walking into the same "starter job" your manager did.
Most of the work they learned by grinding it out can now be handled by AI tools.
But that doesn’t make you irrelevant. It’s an opportunity to get to real product leadership faster.
Here’s how to move up the ladder smarter and faster:
1. Audit Your Current Tasks
Start by listing everything you do in a typical week.
Then ask two critical questions:
Could AI do this faster or better?
If yes, what higher-value task could I take on instead?
Example: If Claude drafts your spec, use your time to test assumptions, validate customer pain, or refine positioning.
2. Move Up the Value Chain
Whenever AI speeds up your output, shift your focus upward:
Uncover non-obvious insights: Cross-analyze data, user behavior, and market signals to find patterns and opportunities.
Pressure-test strategy: Stress-test product vision, roadmap bets, and customer assumptions.
Experiment aggressively: Build multiple prototypes, learn fast, and validate before over-investing.
Model real-world complexity: Use synthetic users, mock scenarios, and failure simulations to find blind spots.
Expand influence: Bring forward sharper insights and smarter trade-offs to leaders.
That’s where your future value—and career growth—lives.
3. Double Down on Human Strengths
PMs who will thrive in an AI powered world are the ones who can:
Innovate beyond automation: Don’t just automate tasks, rethink and enhance them.
Strengthen relationships: Build trust and influence across product, design, engineering, and beyond.
Tell better product stories: Craft compelling, audience-specific narratives that inspire action.
Optimize human AI synergy: Know when to leverage AI, how to get the most out of it, and when to rely on human judgment.
Think more strategically: Synthesize inputs, challenge assumptions, and drive decisions with confidence.
Master these, and AI will amplify your best abilities.
4. Choose Your Company Carefully
Not all orgs are future-ready. Some are checking the AI box; others are deeply investing in AI skills, tooling, and career development.
When evaluating companies, look for signs that leadership is serious about transformation:
Active investment in AI tools and workflows, not just lip service
Clear upskilling programs for PMs, not just engineers
Openness to new ways of working, not rigid process overprotectiveness
Leaders who view AI as a career accelerator, not a headcount reducer
Ask tough questions. Choose wisely. Your career speed depends on it.
The old playbook is gone. The opportunity to level up has never been bigger.
What Should CPOs Do?
If you want to attract, retain, and grow the next generation of product leaders, you need to rethink how you develop early-career PMs starting now.
Here’s where to start:
1. Audit Junior PM Workflows
Identify where junior PMs spend time on repetitive, rule-based tasks - backlog grooming, tagging feedback, basic QA, doc formatting - and determine what can be automated.
2. Shift Your Hiring Lens
Prioritize coachability, strategic thinking, and sound judgment over pure execution ability. AI will handle outputs, your PMs need to think critically about inputs, outcomes, and trade-offs.
3. Redesign Early Career Paths:
Build a visible, AI-era growth track: from curating insights → to shaping narratives → to driving strategic decisions. Without clear progression, your top talent will stagnate or leave.
4. Invest In Human-AI Skill Development
Train junior PMs to prompt, evaluate, and refine AI outputs with confidence. Make AI a career accelerator, not a source of anxiety.
CPOs who rethink junior PM development today will grow faster, ship smarter, and develop stronger product leaders for the future.
Bottom Line
For junior PMs, this is your moment to leapfrog the old playbook and define a new path.
For CPOs, the question isn’t if junior roles will evolve—it’s how fast you’ll evolve them.
AI is not going to eliminate the junior PM job - it will redefine it.
Now it’s your move. Level up.
AI is Reshaping Product Management—Are You Ready?
CPOs who lean in are already seeing:
20%+ productivity gains
Improved time to market
Bigger impact
🚀 Curious what this could look like in your org? Let’s chat.